Universal: Avengers Assemble
Illustrate some of our favorite superheroes? Yes, please! We were brought on to illustrate various character concepts for product placement throughout Universal Studios theme parks. While he set out to capture each character in his signature metallic linework Trophy Head style, he also got to play around with full body compositions for the first time, creating a collection that spans the extended Marvel Comics Universe.
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THE SCOPE
Illustration
LICENSEE
Entertainment Apparel
The Process Case Study: Doctor Strange
Reference Photos & Selection
When working on illustration for theme parks, there are definite boundaries established. We were sent various reference images to work with. For this set of Marvel heroes, we got to not just work in our signature Trophy Head style, but explore full scenes. For his Doctor Strange piece, we decided to use a meditation piece from the film combined with an enlarged Eye of Agamotto for a surrealistic composition.
The Line Work
The Strange piece is a whole lotta lines, and we began in Illustrator with the dominant lines, using his custom line brush.
This piece was our first time experimenting with secondary lines to create a fabric effect.
Additional experimentation was done on the cloak using a clipping mask to create a lit-from-within effect to symbolize Strange’s power. That- and it just looks pretty cool.
Color & Gradients
Usually we will use the eyedropper tool to keep the colors and gradients of each character on brand, but he played a bit with his Doctor Strange piece, going for an Astral Plane, acid trip vibe. Color was applied to each line (don’t ask how long it took) and the angles were adjusted to create a tunneling, dimensional effect. Very timey-wimey.
Avengers Unite: The Collection
Captain America Art | Universal Studios Illustration
Black Panther Art | Universal Studios Illustration
Iron Man Art | Universal Studios Illustration
Captain America w/ Shield Art | Universal Studios Illustration
Iron Man Arc Reactor Art | Universal Studios Illustration
Spider-Man Full (w/ Background) Art | Universal Studios Illustration
Deadpool Art | Universal Studios Illustration
Star-Lord Art | Universal Studios Illustration
Spider-Man Art | Universal Studios Illustration
Spider-Man (Full) Art | Universal Studios Illustration
Doctor Strange Art | Universal Studios Illustration
Captain America Shield Logo Art | Universal Studios Illustration
STILL HOPEFUL
At the end of the day, we don’t know if our designs ever made it into Universal Studios. COVID had other plans for theme parks. But we had a blast reimagining our favorite superheroes and it gives us major bragging rights if we ever make it to ComicCon, and we got a pretty dope art piece for our office.
“I have been in the decorated apparel industry more than 40 years. We are always looking for unique and creative design talent. I came across Gold Sheep’s work and immediately sought them out.
Their work is outstanding. I am very pleased with the results and hope to be able to utilize their skills again.”
Barry Zagerman – President – Entertainment Apparel
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