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The Real Reason Katniss Won The Hunger Games and How It Could Increase Your Website Sales

The Real Reason Katniss Won The Hunger Games and How It Could Increase Your Website Sales

The final step in the StoryBrand framework is possibly the most often overlooked- failure. Well, it might not be the most overlooked, but it definitely is the one most creatives don’t want to address because for some reason they feel like it’s sleazy to bring up what will happen if people don’t solve their problem. But sometimes addressing what’s at stake if your clients don’t fix their situation is exactly the catalyst they need to take action.

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Gold Sheep is a creative studio based in Southern California specializing in brand design, digital illustration, and custom letterforms that tell stories, grow fandoms, and celebrate music, mystery, and the magic of pop culture.