5 Website Copy Mistakes that Are Killing Conversions and How to Fix Them
Do you use words to sell things? Of course you do! And there are a few website copy mistakes that are hurting your business. That’s why website copy is so important- even more im
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The Real Reason Katniss Won The Hunger Games and How It Could Increase Your Website Sales
The final step in the StoryBrand framework is possibly the most often overlooked- failure. Well, it might not be the most overlooked, but it definitely is the one most creatives do
What Would Gandalf Think: 5 Calls to Action That Are Killing Your Website
Part five of the StoryBrand Framework is crafting an effective call to action. Every great guide calls their heroes to action so they can win the day. And Gandalf was a great guide
Does your website sound like C3PO? ‘Cause nobody ever listened to him!
Every great guide has a plan that will help their hero win the day. And the plan is the fourth part of the StoryBrand framework. The plan is also the reason why C3PO was never the
