Our Must-Read Business Books for Designing a Stand-Out Brand
There are a lot of business books out there, and about a bazillion must-read business books lists telling you the top 50 business books of the year. Who has time for that? So we’
Don’t Create Content Without These Content Creation Tools
No way around it- your small business needs content. And it doesn’t matter if you’re posting on a blog, YouTube, Instagram, LinkedIn, Pinterest, or fill in the blank with whate
10 Things to Do When Business Is Slow
When business is slow, that doesn’t mean you should slow down. Now is the perfect opportunity to work on all those things you’ve been meaning to get to to improve your brand. H
How to Raise Prices With a Value-Based Approach
The whole topic on pricing and how to raise prices is confusing. Should it be on a schedule? When you've got more business than you can handle? There's a far better approach, one f
6 Mistakes Business Owners Make with Their StoryBrand Brandscript
So you’ve read Building a StoryBrand. Maybe you’ve even taken the online course. Now it’s time to create your StoryBrand Brandscript and get your brand’s messaging out into
5 Ways Introverted Business Owners Can Protect Their Energy
All you introverted business owners out there- this one goes out to you. You know- the ones living in an extroverted world. The ones told you need to be more extroverted if you eve
The Reluctant Marketers’ Guide to Building Brand Awareness
You're either a marketing enthusiast, with a strong Instagram GIF game and a love for posting, or your a reluctant marketer who'd rather die than promote. But building brand awaren
Your Brand Designer Shouldn’t Give You What You Want: A Peek At Our Brand Identity Development Process
Take a peek inside our design studio as we work on the brand identity development for our client, Tiny Bubbles. You’ll get the inside scoop on exactly where we start when working
The Real Reason You Aren’t Blogging: Creating a Blog Plan You Can Stick To
Stop saying you’re not good at blogging! Stop saying you have nothing to blog about! Stop saying you aren’t a good writer! Every business should be blogging. It’s the best wa
This is How to Sell Without Being Sleazy: Brand Strategy & The Core Human Needs
If you’re a sensitive seller, and not the used-car salesman type, you probably have some hangups around the sales process. You might rarely promote your product or service- meani
Responsive Logo Design: The Secret Sauce to a Pro Brand Identity
Ever been on Pinterest and Instagram and see all these different logo variations? Why do you need so many logo types? Do you need so many logo types? And what about brands that hav
Google Analytics for Beginners (The Analytics You Should Really Be Paying Attention to)
You check your Instagram analytics. And those Pinterest analytics. And don’t forget Facebook. But what about your Google Analytics? You know- the ones that tell you how well your