THE BLOG
5 Quick and Easy Ways to Prove Your Worth as a Creative Business Owner by Being More Like Dumbledore
Part three in the StoryBrand Framework is to always be the guide. You are the most powerful character in the story! But how do you show how skillful and trustworthy you are without bragging about yourself?
What Legally Blonde Can Teach You About Marketing Your Creative Business
Part two in the StoryBrand Framework is the problem. You are in the business of solving your clients problems. But here’s where so many creative business owners get stuck.
Daenerys Targaryen Would Be A Horrible Business Owner
Part one in the StoryBrand Framework is all about positioning your clients as customers as the hero. Because every great story starts with a normal person that achieves success, wins the day, and becomes a hero.
The StoryBrand Framework: How Developing a Brand is Basically the Plot of Star Wars
There’s nothing like a great story to get people to stop and pay attention- and isn’t that what all small business owners want? To be seen, heard, and understood? And the StoryBrand Framework is designed to do just that!